Identity first
Start with your colors, logo, mascot and the attitude you want the team to carry.
Build a team identity from the ground up with sublimated color, patterns, logos, names and numbers designed to work together.

Start with your colors, logo, mascot and the attitude you want the team to carry.
Build names, numbers and roster details into the approved uniform artwork.
Carry one visual language from game uniforms into warmups, fan gear and team apparel.
Choose the closest starting point. Every direction still begins with your colors, your marks and your roster.
Open any project for a closer look, then start a brief using that visual energy as a reference, not a template.

Electric full-garment pattern

High-contrast custom identity

Home and away uniform system

Player personalization
You don’t need to know garment terminology or arrive with finished art. Start with what you know about the team.
Start Your DesignShare your sport, colors, roster needs, logo and ideas, even if the idea is still rough.
D.L. develops a custom visual direction around your team instead of dropping a logo onto a stock template.
Review the artwork, player names, numbers, sizing and garment details before production.
Once the details are approved, your order moves into production.
Add players or use a private team store when the roster and supporter orders keep moving.
Color, pattern, names and numbers become one complete garment design instead of separate graphics layered over the surface.

Policies can vary by project. These answers reflect the current public D.L. Customs offer and should be confirmed before ordering.
The current D.L. Customs offer promotes no minimums. Confirm the current policy and any product-specific requirements when you start your project.
The current offer promotes no art fees, so the design conversation can start around your team rather than a template.
Player names and numbers can be incorporated into a custom uniform design. Share the roster details during approval.
Sublimation places the color and graphics into the fabric rather than applying a separate graphic layer on top. It makes complex, full-color layouts possible.
Yes. D.L. Customs promotes private stores for qualifying team orders over $2,500. Current qualification and fulfillment details should be confirmed for your project.
Start with the sport, colors and roster. D.L. Customs can help shape the rest.